I think this is all great and makes sense.
My main concern is that our data shows that on a given channel 75% of the users never see the extension
I think it’s great to optimize the experience for the 25% who see it, but really the needle is on the 75%.
On mobile, they have no idea there even is an extension, nor that there is an action expected from them (need visual guide here).
On other platfroms, it’s just not there.
Aside from that, I find the suggestion for web extensions reasonable, kudos.