The docs
Match the API output OP has provided
You should JSON parse the response, and the extract resp->data[0]->box_art_url and then substritute/string replace {width} and {height} for number for the dimension of image you need.
So
https://static-cdn.jtvnw.net/ttv-boxart/PLAYERUNKNOWN%27S%20BATTLEGROUNDS-{width}x{height}.jpg
becomes
https://static-cdn.jtvnw.net/ttv-boxart/PLAYERUNKNOWN%27S%20BATTLEGROUNDS-200x300.jpg